
Presented by the City of Sonoma in Partnership with the Sonoma Valley Chamber of Commerce

SUPPORT THE TUESDAY NIGHT MARKET
🌱 Why Sponsor Sonoma’s Tuesday Night Farmers Market?
Be part of one of Sonoma Valley’s most cherished community traditions! Drawing between 1,500 to 3,000 attendees every Tuesday evening, the Tuesday Night Farmers Market is more than just a market—it’s a vibrant gathering of locals and visitors alike.
Expand Your Reach
With attendees coming from both within Sonoma Valley and beyond, sponsoring the market is a powerful way to connect with a diverse, engaged audience.
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Unique Sponsorship Opportunities
From supporting live music performances and green initiatives to sponsoring market merchandise and more, there are plenty of creative ways to showcase your brand and values.
What Sponsors Receive
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On-site presence at the market
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Online visibility across market promotions
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Mentions on local radio and marketing materials
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And most importantly—a direct connection to the heart of the Sonoma community
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🌟 Let your brand shine at one of Sonoma’s most beloved weekly events.
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​Sponsor the Official Sonoma's Tuesday Night Market Music $1,300 (limited to 8 sponsors) 8 Available
Pre-Market Season​
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Recognition on all radio/promotional spots
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Social media mentions prior to the event
Every Tuesday Night Market
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Your company logo will appear on the signage flanking the area where the bands set up on the historic front lawn.
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During the announcements your company’s name will be included as one of the sponsors of the weekly market.
Post-Market Season​
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First Right of Refusal on 2027 sponsorship of the Market Season
Power Sonoma's Tuesday Night Market Stage $3,000 (limited to 1 sponsors)
Pre-Market Season​
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Recognition on all radio/promotional spots
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Social media mentions prior to the event
Every Tuesday Night Market
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Your company logo will appear on the signage flanking the area where the bands set up on the historic front lawn.
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During the announcements your company’s name will be included as one of the sponsors of the weekly market.
Post-Market Season​
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First Right of Refusal on 2027 sponsorship of the Market Season
Green Sponsor $4,500 (limited to 1 sponsor)
🌿 Green Initiative Sponsor — $4,500 (Limited to 1 sponsor)
Partner with the City of Sonoma to advance sustainability efforts at the Market while championing clean power initiatives and meaningful climate action. This sponsorship supports expanded green policies, waste reduction efforts, the use of reusable and recyclable products, comprehensive recycling initiatives, and greenhouse gas reduction strategies, including transportation alternatives such as the Market’s bicycle valet program.
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As a Green Initiative Sponsor, your organization will be recognized as a leader in promoting renewable energy, low-carbon lifestyles, and community-based climate solutions, helping educate and inspire thousands of attendees throughout the season.
Pre-Market Season
• Recognition in all radio and promotional advertising
• Social media mentions prior to the season
Every Tuesday Night Market
• Logo placement on signage flanking the band area on the historic Plaza lawn
• Logo featured on six message boards promoting the Market’s green initiatives, including clean power messaging, waste reduction practices, and sustainability tips
• Verbal recognition during weekly announcements highlighting your support of greenhouse gas reduction and climate-forward programs
• Acknowledgement as the supporting sponsor of the Market’s Bicycle Valet Program, encouraging low-carbon transportation and reducing event-related emissions
Post-Market Season
• First Right of Refusal for the 2027 Market season
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EBT Market Match Sponsor $3,000
The City of Sonoma is looking for a sponsor to help subsidize the EBT market matching program. In 2024 the market organizers are looking to do a 100% match for all those individuals who choose to spend their EBT dollars purchasing healthy, fresh fruits and vegetables from Sonoma’s Tuesday Night Market Farmers.
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This is a very important program that helps make purchasing fresh fruits and vegetables at the market more affordable for those in our community who need it most. This important program supports local agriculture.
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Pre-Market Season
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Logo included on the Event Promotion Posters distributed throughout Sonoma Valley
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Recognition on all radio/promotional spots
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Social media mentions prior to the event
Every Tuesday Night Market
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include your logo on the wooden EBT tokens
Post-Market Season​
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First Right of Refusal on 2027 sponsorship of the Market Season
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Zucchini Race Sponsor $3,000 SIO
Pre-event
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Logo included on the Event Poster and recognition on all radio/promotional spots
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Social media mentions 4 occasions prior to the event
Tuesday August 15th
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Zucchini race car building workshop with event promotions
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Become a selected member of the creative Judging Team
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Logo will appear on the Zucchini Race Sponsor Banner, which will be prominently displayed.
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Live announcement acknowledgement as a Zucchini Race Sponsor at the event
Post-Event
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First Right of Refusal on 2027 sponsorship of the event
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Bicycle Valet Sponsorship- $3,500 (limited to 1 sponsor)
Reach hundreds of potential customers through the bike valet!
Sponsoring the bike valet program allows you to have direct access to participants and branding visibility at the Tuesday Night Market for a fraction of the cost of sponsoring these events.
Put your company’s branding on:
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Up to 20 feet of fencing (sponsor can provide the 2' high banner unlimited possibilities)
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Sponsor can provide Valet uniforms (caps and shirts)
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Inclusion in the social media posts encouraging individuals to ride to Sonoma's Tuesday Night Market
Post-Market Season
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First Right of Refusal on 2027 sponsorship of the Market Season
Reusable Water Bottle Sponsorship $11,500 (limited to 1 sponsors)
Water is life and an opportunity to circulate your brand, in perpetuity when it’s transported. All single use plastics at events held on the Plaza have been banned. The City of Sonoma is installing two more permanent hydration stations in the Plaza. This is a key initiative that will help eliminate tons of single use plastics going to our landfill and offers an excellent opportunity for these branded water bottles to circulate countless events around Sonoma for many years to come! This premium sponsorship package also includes:
Pre-Market Season
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Logo included on the Event Promotion Poster
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Recognition on all radio/promotional spots
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Social media mentions prior to the event
Every Tuesday Night Market
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Your logo on the high-quality water bottles sold and water bottle filling station at each event. Single serving plastic water bottles are banned so water will only be available for sale with a 27 oz. Stainless Steel Double Wall Vacuum Insulated, Wide Mouth Screw on Lid with Carrying Handle. Keep drinks hot for up to Approx. 6 hours or Cold for up to Approx. 12 hours. To encourage distribution, bottles will be priced competitively and price subsidized by the sponsorship.
Post-Market Season
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First Right of Refusal on 2027 sponsorship of the Market Season
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Stainless Steel Wine Cup Sponsorship $15,000 (limited to 1 sponsors)
Pre-Market Season
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Logo included on the Event Promotion Poster
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Recognition on all radio/promotional spots
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Social media mentions prior to the event
Every Tuesday Night Market
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Outfit the community with commemorative stainless-steel reusable wine or beer cups that will last for years to come (to be distributed at the beverage booth).
Post-Market Season​
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First Right of Refusal on 2027 sponsorship of the Market Season
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For More Information Regarding Sponsorship Opportunities or to Support Sonoma's Tuesday Night Market Please Contact:
Jerry Wheeler Market Manager, 707-974-0216
or manager@sonomastuesdaynightmarket.com
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If you are interested in sponsoring the market please complete the Sponsorship Application